What does a good day look like? A good week?
Who do you want to work with?
Who are you trying to please?
What sort of feedback brings you down?
What’s your tolerance for being misunderstood? By whom?
Is it about process or projects?
Which part of the project makes you happy?
At the end of the project, what would you like in return?
What diminishes the work?
How high do the stakes need to be?
How close to the edge do you need to dance? Risk? Resources? Failure?
What will you take? What will you give? Who will you connect?
How much freedom will you sacrifice to get what you want? How much commitment will you promise?
What are you measuring? Smiles, comments, traffic, cash, media response, friends, peers, insiders, outsiders?
Will they miss you when you’re done with this?
~ Seth Godin